Affiliation marketing
The delicate financial moment through that we live is doing that the online marketing and alternative models of business like the marketing of affiliates or the marketing multilevel, are gaining importance because there are possibilities that can reduce very much the advertizing costs and of distribution.
This is reflected for example in the increasing increase of the publicity online so much in publicity in searchers, by means of sponsored linkage or by means of the marketing to the result.
Public Idées, company marketing specialist to the result, has prepared a study with 1000 professionals of the sector (to see on the study) where he tries to give some information on this evolution of the marketing towards the Internet and more specifically on the marketing of affiliation like business model in crisis times.
The study confirms something that many about that we work somehow with the affiliation marketing we already knew … the high profitability that offers the affiliation marketing … the costs diminish and the results are optimized.
According to the study 80 % of the professionals of the marketing interrogated persons bet for the afiiación marketing and 60 % there is already implementedo the system in his business.
In addition to the expenses reduction, the affiliates marketing also answers other one of the problems that companies and entrepreneurs suffer in crisis times, the inability to promote his advertizing campaigns and promotion in a short period of time. In crisis times one looks for a promotion with long-term results, and this is what offers also the affiliation marketing.
Unlike the traditional average campaigns used to give visibility in a definite, normally short period, the affiliation marketing works in the long term constriyendo a solid virtual sellers network.
As regards these two principal advantages of the marketing of affiliation, reduction of expenses and high profitability in the long term, the study teaches us another fact that shows the growth of the marketing online and the affiliation marketing in these times … 50 % of the professionals who sell in line bets for long-term campaigns with affiliates programs like more effective tool for the promotion of his business.
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