Tendencies of Marketing
Article in collaboration for Peace Cartagena
We are in the XXIst century, the consumer changes to the step of the technology, new ways of coming to him have changed, the requirements have increased, the today Marketing has the obligation to be different from that of the 50s, today the technology is in our favor: why?, to create solutions to the measurement.
The consumer has always been the king, but many years the companies forgot this big detail, the form to come to the consumer they have changed, today it is necessary to prioritize the personalización, the differentiation, the good dealing, all this under the eave of the Innovation.
Those who are not ready to change and to adapt themselves to the new way of doing Marketing have the destination of his business with a due date …
The companies with his products and/or services, MUST be where the consumer is, briefly: They must go to go fishing where the fish are, and those who can throw the new networks to go fishing are the professionals of the new Marketing, where they give priority to the good ideas, one enters the psyche of the consumer, is understood, and there is had conscience that they are PERSONS, the emotion is prioritized, between other characteristics.
Marketing his only purpose is to sell today in the middle of the crisis more and better, the campaigns must be faced to what happens in the risk. The solutions are not in the offices of the skyscrapers, there are birds and the birds have no money to buy products and services, the new Marketing must go out to the STREET to look, the inspiration and to see the real and real needs of the persons, the today Marketing MOTIVATES to the ACTION, it is for it that it is necessary to take up office, that the consumer changes to the step of the technology, the technology is ours big allied, since it allows a relation between persons and companies, and this provokes CONFIDENCE, and such a shy DIALOGUE.
Dialogue between client and company, mass communication media the technology, Internet, or Marketing 2.0
Client: I say to you what I need
Company: I satisfy your needs, because I already know what you want
Beautiful!, really this is what it is necessary to do today and few companies are annexing it to his commercialization politics …
Cinétika is still growing, but when he is born, the Marketing will give other I overturn …
Peace Cartagena, Business, Area Marketing
